An advertising campaign I ran some time ago using Google ads produced statistical proof that most Christians are not Saved!
To illustrate that this situation has been a pattern of God’s people throughout millennia, the Bible reveals that in the days of Noah (Luke 17:26-27) it was only Noah and his seven other family members who were saved from that world-wide flood. If it is assumed that there were 1 billion people on the Earth at the time, this means that the percentage saved would be 0.0000008%.
Similarly, ALL of the inhabitants of the cities associated with Sodom and Gomorrah perished in the fire and brimstone that rained down upon them from Heaven — but it was only Lot and his two daughters who were saved from that catastrophe (Gen 19:24; 30). Again, it was a very tiny percentage of people who were ‘finally Saved’ from God’s judgments.
Often the Bible talks about a “remnant” of God’s people that were saved (rather than a multitude) as can be seen in these the Bible references (Rom 9:27; 2 Kings 19:30-31; Ezra 9:8; Isa 1:9; 10:21-22; 11:16).
The point here is that modern Christianity has been corrupted entirely by Communism infiltrating the churches over the past century. Listen to this brief video to confirm this claim with the facts presented.
The effect of this infiltration has been to “leaven” the doctrines of the Bible so that those in the churches (1 Cor 5:7) are incapable of doing the required “works” (Eph 2:10) that God expects every Christian to undertake throughout their new life in Christ.
The following notes will explain how my Google Ads promotion campaign produced statistical proof that most Christians are not Saved.
How I obtained statistical proof that most Christians are not Saved
On January 15 2020, I commenced running an advertisement on Google Ads that appeared in several formats on Christian’s phones, tablets and desktop computers. My ad appeared every time anyone (presumably a Christian) did a Google search that had certain key words included, as shown below:

Google provided the results of the campaign, which showed an image of the ad that appeared on a mobile phone is shown below. The ad encouraged the Christian to click on it to discover more about Initial and Final Salvation.

If the viewer clicked on the image, this took them to my blog’s post titled Initial and Final Salvation that displayed the chart above in more detail, as shown below:

STATISTICAL PROOF that MOST Western Christians are NOT SAVED
The Google chart below illustrates the keywords Christians in ALL countries of the world were searching on when my ad appeared on their screen:
Ranking | Keyword | Impr. | Clicks | CTR |
1 | Bible | 498,931 | 10,700 | 2.14% |
2 | prayer | 14,261 | 275 | 1.93% |
3 | Jesus Christ | 13,496 | 246 | 1.82% |
4 | Christian | 10,843 | 128 | 1.18% |
5 | church | 9,644 | 115 | 1.19% |
6 | Holy Spirit | 1,657 | 16 | 0.97% |
7 | scripture | 845 | 29 | 3.43% |
8 | salvation | 369 | 1 | 0.27% |
9 | spiritual | 303 | 7 | 2.31% |
10 | messiah | 60 | 1 | 1.67% |
11 | Yeshua | 33 | 0 | 0.00% |
12 | saved | 1 | 0 | 0.00% |
The table below lists the 20 top countries where Christians were doing Google searches using some of the keywords shown above.
In the ‘Impressions’ column titled “Impr.”, this indicates how many of my ads appeared on each Christian’s electronic device in their country.
Ranking | Location | Impr. | Clicks | CTR |
1 | Philippines | 134,732 | 3,410 | 2.53% |
2 | India | 98,958 | 2,797 | 2.83% |
3 | Jamaica | 57,302 | 674 | 1.18% |
4 | Trinidad and Tobago | 22,396 | 258 | 1.15% |
5 | Nigeria | 17,412 | 211 | 1.21% |
6 | Ghana | 13,790 | 197 | 1.43% |
7 | Zambia | 13,518 | 304 | 2.25% |
8 | United States | 13,127 | 165 | 1.26% |
9 | Pakistan | 11,933 | 276 | 2.31% |
10 | Sri Lanka | 11,381 | 171 | 1.50% |
11 | Fiji | 8,118 | 316 | 3.89% |
12 | Tanzania | 8,024 | 116 | 1.45% |
13 | Uganda | 7,630 | 155 | 2.03% |
14 | Cameroon | 7,338 | 151 | 2.06% |
15 | Kenya | 6,083 | 134 | 2.20% |
16 | Antigua and Barbuda | 6,043 | 71 | 1.17% |
17 | Lebanon | 5,453 | 61 | 1.12% |
18 | Haiti | 5,295 | 79 | 1.49% |
19 | Mauritius | 5,165 | 97 | 1.88% |
20 | Nepal | 4,695 | 123 | 2.62% |
54 | United Kingdom | 953 | 9 | 0.94% |
60 | Canada | 751 | 6 | 0.80% |
121 | Australia | 185 | 2 | 1.08% |
141 | Greece | 122 | 1 | 0.82% |
158 | Israel | 72 | 1 | 1.39% |
164 | New Zealand | 66 | 0 | 0.00% |
My analysis
In the column above titled “Clicks”, this indicates how many Christians viewed my ad and then clicked through to discover more about what the ad was alluding to.
The column “CTR” represents the Click Through Rate. This indicates the rate (in %) of how many ‘impressions’ then became ‘clicks’.
PLEASE NOTE that the top 20 countries of Christians showing interest in my ad are highlighted above – and that the USA is the ONLY Western country in the list. All other are considered poor or Third World countries.
Below is a summary of the overall impressions and clicks achieved for the 6 week period between 15 Jan and 29 February 2020.
In my own country of Australia, it can be seen from the chart below and from the figures in the table – that of the 566K impressions that Australia only attracted 185 throughout this half-million impressions throughout the world, . Of these, only two Australians bothered to click on the ad to discover more information at my blog.
Where Australia ranked #121 for Impressions, other western countries similarly appeared way down the list. What this tells me is that Christians in western societies today:
- Are NOT spiritually minded (Rom 8:6) but are carnally (or worldly) minded – John 12:25 and Matt 13:7.
- Are NOT interested in seeking the truth associated with the scriptures (2 Thes 2:10)
- Have little or no interest in doing Bible studies online (2 Tim 2:15)
- Are satisfied with whatever they believe – even if it is a false gospel (Luke 21:8)

This summary (above) of the results presented provides statistical proof that most western society Christians are not Saved. Why, you ask?
"...because THEY RECEIVED NOT THE LOVE OF THE TRUTH, that they MIGHT BE SAVED. 11 And for this cause God shall send them strong delusion, that they should believe a lie: 12 That they all might be damned who believed not the truth, but had pleasure in unrighteousness." (2 Thessalonians 2:10-12)
Summary
If we divide 185 Australian impressions by 563,457 overall impressions, we find they represent only 0.033% of worldwide Christians doing a Bible study online.
In comparison to this, the Philippine Christians ( 134,732 from a mostly Catholic country) represented 23.9% of the total number of impressions. From this, the statistics indicate there are 728 times more spiritual Philippine Christians than there are Australian spiritual Christians who are interested in Bible study.
As the total number of Impressions for those in the western countries are at extremely low percentage rates, these somewhat correlate to the rates that occurred in the days of Noah and the Days of Lot (Luke 17:26-30).
This survey indicates it will be the same result for today’s western Christians who are “…eating, drinking, marrying (and divorcing), given in marriage (again)…buying, selling, planting crops and building houses…” until the day that the Rapture occurs. This indicates all of these will be left behind!
These statistical facts represent the basis for claiming that MOST Christians are NOT SAVED!
After the Rapture event occurs in the not too distant future, these Christians will be crying out to Jesus (in fear of The Antichrist) saying (in prayer and highlighted below):
“Not every one that saith unto me, Lord, Lord, shall enter into the kingdom of heaven; but he that doeth the will of my Father which is in heaven. 22 MANY [Christians] will say to me in that day [following the Rapture], Lord, Lord, have we not prophesied in thy name? and in thy name have cast out devils? and in thy name done many wonderful works? 23 And then will I profess unto them, I NEVER KNEW YOU: depart from me, ye that work iniquity.” (Matt 7:21-23)
" ...For unto whomsoever [meaning, western Christians] much is given, of him [the individual Christian] shall be MUCH REQUIRED..." (Luke 12:48 )
Conclusion
The scripture verse below is clear warning that western Christians have been given the best opportunities to study their Bibles and to ask the necessary questions so as to know what God expects them to do for Him during their new life in Christ – but they have squandered those opportunities.
These are my thoughts about these statistics, and the message they have for all of Christianity—wherever we live.
If you want to know WHICH GOSPEL is the ONLY GOSPEL (if obeyed) that can save your soul from Hell (the Apostle Paul’s Gospel), then please read this article.
Feel free to post a question below if you have any comments about this article.
About 6 years ago, a number of Christian prophets publicly declared worldwide that about 80 to 90% of professing christians, who go to church, who think they are “born again” and saved, are not “born again”, because they had never repented wholeheartedly from sins, including the sin of bitterness, by believing a watered down, false gospel of non-repentance and hypergrace–Matthew 4/17, Mark 1/15; Luke 13/3; 24/47; Matthew 6/14-15; Ephesians 4/31-32; Revelation 3/15-16; Matthew 7/13-14;21-27.
Never saw your as, as far as I am aware…
Wait. Are you saying that only those who are able to see (ad-blockers are a thing), have the time (aren’t looking anything specific) to notice (your attempt to distract them among thousands of other ads), and buy into into your ad, which shows nothing but a magical formula to manipulate God for a ticket to heaven, WHILE ALREADY SEARCHING for information on SPIRITUAL THINGS which don’t happen to be your ad in particular, is the only possible indicator with the remotest accuracy that God loves them?
Hello Gordon – thanks for being one of the very few who take the time to place a comment on my blog.
Firstly, I used the metrics obtained from my ads to prove (to me anyway) that most Christians are not saved because Christians today are more interested in “…eating, drinking, marrying (and divorcing), given in marriage…buying, selling, planting crops and building houses…” until the day that the Rapture occurred…and discovered to their horror that Christ had left them behind! The ‘carnality’ of Christians today together with their distaste for entering into serious discussion about Bible issues is my basis for claiming that MOST Christians are NOT SAVED!”
However, if we accept your claim that “…(ad-blockers are a thing,,,” that would prevent most Christians to “…buy into into your ad”—I have further metrics to support my claims.
On average, about 30 people (organically) visit my blog per day , as I no longer do any advertising. I might be ‘lucky’ if one per month bothers to make a comment or send me an email. That’s approximately 1 in 1,000 every month!
In one of the Seven Churches in Asia, Jesus rebuked the Laodicean Church because it’s people were neither HOT nor COLD in issues affecting their faith – but appeared to Jesus as being LUKEWARM – meaning, they preferred to keep their opinions to themselves and NOT become involved.
In this, Jesus said:
“So then because thou art LUKEWARM, and NEITHER COLD NOR HOT, I will spue thee out of my mouth.” (Revelation 3:16)
This means that if Christians cannot support their beliefs through open discussion using the Bible as a reference, but prefer instead to look casually at issues without becoming involved, Jesus says that He will “spew the name of these Christian out of His mouth”. This means they have NO SALVATION!
Therefore, if one Christian in a thousand visits my website as a naysayer (NO- I disagree) – but refuses to enter into any discussion to determine the TRUTH of the matter, then these too will be rejected by Christ.
“And with all deceivableness of unrighteousness in them [meaning God’s people] that perish; BECAUSE THEY RECEIVED NOT THE LOVE OF THE TRUTH, THAT THEY MIGHT BE SAVED.” (2 Thessalonians 2:10)
Finally, it MUST BE REMEMBERED that overall, NOT MANY people throughout Bible history have been saved.
For example:
• With NOAH – only EIGHT PEOPLE WERE SAVED out of the entire population of the world. If there was a billion people on Earth back then, the number ‘saved’ was miniscule in comparison – “a remnant”!
• When Lot was removed from the city of Sodom, only he and his two daughters survived the wrath of God’s fire and brimstone from Heaven. It has been estimated that some 10,000s of people dwelt in those cities. Therefore, if only 3 people were ‘saved’, the number was again miniscule – “a remnant”!
• When Israel as a nation departed Egypt and entered into the Promised Land, only TWO MEN (and their families who left Egypt) entered in. If that was 2 in a million, that represents only a “remnant saved”:
Even the Apostle Paul recognises that only a REMNANT of Christians will be saved!
“Esaias [Isaiah] also crieth concerning Israel, Though the number of the children of Israel be as the sand of the sea, [only] A REMNANT SHALL BE SAVED:” (Romans 9:27)
When Jesus was preaching to the crowds, someone began to realize that from what Jesus was saying, only a FEW of Christ’s followers would be saved – as stated below (with my words added for clarification):
“Then said one unto him, Lord, ARE THERE FEW [Christians] THAT BE SAVED? And he [Jesus] said unto them, 24 STRIVE TO ENTER IN AT THE STRAIT GATE: for MANY [Christians], I say unto you; WILL SEEK TO ENTER IN, AND SHALL NOT BE ABLE. 25 WHEN ONCE THE MASTER OF THE HOUSE [Jesus] IS RISEN UP [after the Rapture], and HATH SHUT TO THE DOOR [of Heaven], and YE [who have been left behind after the Rapture] BEGIN TO STAND WITHOUT [on Earth], and TO KNOCK AT THE DOOR [of Heaven in prayer – Rev 4:1], saying, Lord, Lord, open unto us; and he shall answer and say unto you, I KNOW YOU NOT WHENCE YE ARE [on about]: 26 Then shall ye begin to say, WE HAVE EATEN AND DRUNK [the Communion elements] IN THY PRESENCE, and THOU HAST TAUGHT [home group Bible studies] IN OUR STREETS. 27 But HE SHALL SAY, I TELL YOU, I KNOW YOU NOT WHENCE YE ARE [on about]; DEPART FROM ME, ALL YE WORKERS OF INIQUITY. 28 There shall be weeping and gnashing of teeth, when ye shall see Abraham, and Isaac, and Jacob, and all the prophets, in the kingdom of God, AND YOU YOURSELVES THRUST OUT. 29 And they [God’s sons who do Christ’s works – 1 John 3:1-2; John 14:12] shall come from the east, and from the west, and from the north, and from the south, and shall sit down in the kingdom of God.” (Luke 13:23-29)
We either believe Bible history, scripture and the words of Christ – or we don’t.
The metrics that I have placed in my article support what scripture says that ONLY “FEW [Christians] WILL BE SAVED”.
You can believe the scripture and the facts presented here or not Gordon, but thanks anyway for a great comment!
Alan
I remember Jesus said. Will I see the faith on earth when I return.
People the most Christians have different understanding of this faith. They all have different teachers of their own other than Christ. Taking easier path thinking that will lead them to eternal life.
Jesus way the teaching the commend seem too hard . Only few choose to take the path.
So eternal damnation awaiting for all .and no way to prevent.
Very unfortunate for us today’s so called Christians
To Max – thanks for your comment.
Yes, Jesus did say when He returns at the Second Coming, “Will I see the faith on earth when I return” (Luke 18:8) – but He is not returning tomorrow! When He returns, it will be at the Second Coming, which will be at the end of Daniel’s 70th Week – meaning, at the end of Tribulation when ALL Christians will have a long time previously been killed. Today is the day in which to exercise one’s FAITH!
I agree with what you say that “…Christians have different understanding of this faith. They all have different teachers of their own other than Christ.” That is well said, Max. It means they have trusted in a false Christ that cannot save them from Hell.
To avoid this from happening, both God and Christ require every Christian to first:
“STUDY to shew thyself APPROVED UNTO GOD, a WORKMAN that needeth not to be ashamed, rightly dividing the word of truth.” (2 Timothy 2:15)
No studying of the scriptures by Christians means NO APPROVAL OF GOD. NO APPROVAL OF GOD means NO SALVATION!
So, if Christians comply with everything the scriptures require them to comply with – each would ultimately become an enemy of those around them – because they would become like Christ Himself (i.e. “holy”) – and then become hated for exposing others for whom they are – REBELS against Christ and God!
“Blessed are ye, when [Christian] men shall
– REVILE YOU, and
– PERSECUTE YOU, and shall
– SAY ALL MANNER OF EVIL AGAINST YOU FALSELY, for my sake.
12 Rejoice, and be exceeding glad: for GREAT IS YOUR REWARD IN HEAVEN: for so persecuted they the prophets which were before you.” (Matthew 5:11-12)
There are FEW Christians in the world who seek for others to REVILE, PERSECUTE and FALSELY ACCUSE them. Most simply want to avoid confrontation. I understand this.
However, the question is this – Did they first count the personal cost of entry into Heaven when they vowed to make Jesus Christ their Lord? Did they measure the weight of their cross that Christ has waiting for them to see if it was too heavy a burden to bear along the Narrow Way (Matthew 10:38; Matthew 7:14) – OR, did they walk away from that cross?
“For which of you, intending to build a tower, sitteth not down first, and COUNTETH THE COST, whether he have sufficient to finish it? 29 Lest haply, after he hath laid the foundation, and is not able to finish it, all that behold it begin to mock him, 30 Saying, This man began to build, and was not able to finish.
31 Or what king, going to make war against another king, sitteth not down first, and CONSULTETH WHETHER HE BE ABLE WITH TEN THOUSAND TO MEET HIM THAT COMETH AGAINST HIM WITH TWENTY THOUSAND? 32 Or else, while the other is yet a great way off, he sendeth an ambassage, and desireth conditions of peace. 33 So likewise, WHOSOEVER HE BE OF YOU THAT FORSAKETH NOT ALL THAT HE HATH, HE CANNOT BE MY DISCIPLE.” (Luke 14:28-33)
“For I am come to set a man at variance [or in opposition] against HIS FATHER, and THE DAUGHTER AGAINST HER MOTHER, and the DAUGHTER IN LAW AGAINST HER MOTHER IN LAW. 36 And A MAN’S FOES [or worst enemies] SHALL BE THEY OF HIS OWN HOUSEHOLD. 37 He that loveth father or mother more than me is not worthy of me: and he that loveth son or daughter more than me IS NOT WORTHY OF ME.” (Matthew 10:35-37)
Yes, sometimes Christ requires His “sheep” to separate from family members. This happened to me some 30+ years ago, so I know what Matthew 10:36 actually means.
Thanks again for a great comment, Max!
Remind them to be submissive to rulers and authorities, to be obedient, to be ready for every good work, The saying is trustworthy, and I want you to insist on these things, so that those who have believed in God may be careful to devote themselves to good works. These things are excellent and profitable for people. And let our people learn to devote themselves to good works, so as to help cases of urgent need, and not be unfruitful.
Titus 3:1, 8, 14 ESV
https://bible.com/bible/59/tit.3.1-14.ESV
Good works are mentioned and ENCOURAGED many times in this chapter; however, “we are justified by God’s grace that we might become heirs according to the hope of eternal life.”
(paraphrase of Titus 3:7)
To those who read the following comments that ‘Anonymous’ wrote, you will see that he or she failed to address even one issue associated with any of my articles. This is a fundamental tactic of ‘the enemy’.
The ‘Once Saved, Always Saved’ (also known as ‘Eternal Security’) doctrine is a heresy. Anyone who believes in it without checking its claims using the Bible as reference will be deceived. Worse still, anyone like ‘Anonymous’ who then promotes such a heresy by refusing to engage in some realistic dialog can only be classed as an agent of Satan.
And in this Jesus said:
Hi Alan, it’s me, ‘Anonymous’!
Firstly, thank you for reading my replies, and for replying them.
Allow me to CLARIFY and EXPLAIN my understanding of “Eternal Security”:
We were all once lost sinners…
…
…
…I’m arguing that “ETERNAL SECURITY” are promised by God at the moment we believe in the Son of God, our Lord Jesus Christ.
Do correct me if I’m wrong on any of my points, many thanks.
———————————————————————–
MY FINAL COMMENT TO ANONYMOUS…
Firstly, my blog is NOT a forum for false doctrine Anonymous. You have abused the right to discuss the very topic this blog has been established to discuss,which is Initial and Final Salvation.
You have abused this privilege by writing your 1,684 word diatribe on Once, Saved, Always Saved’ that I condemned in my earlier comment to you. Because of your abuse, I have deleted all of your misguided and misleading statements and have banned you from posting again.
Had you been more civil (and “Christian”) in your attitude towards my blog, this banning of you would not have occurred. The fact that you enjoy remaining ‘Anonymous’ is also a cause of concern to me.
I hope that you learn something from this ban – especially reading what I wrote about you in my last post, where I said:
Good bye, Anonymous.
Our big misunderstanding of justification by grace of God .
By the grace of God our father through our faith (which we still need to obtain) the kind of faith Jesus was mentioned has power even could move mountain making thing possible what seem impossible. Being fully submissive to the word of God and became fruitful of holy spirit.. becoming the one is by grace of God .
Which most Christians don’t belong in this category.
all had drunken too much to walk straight.
we are cursed by God to not to bear fruits because of our sinful nature .
The cup had filled to the brim.
Therefore, my beloved, as you have always obeyed, so now, not only as in my presence but much more in my absence, work out your own salvation with fear and trembling, for it is God who works in you, both to will and to work for his good pleasure.
Philippians 2:12-13 ESV
https://bible.com/bible/59/php.2.12-13.ESV
https://www.gotquestions.org/fear-and-trembling.html
https://www.gotquestions.org/once-saved-always-saved.html
But when the goodness and loving kindness of God our Savior appeared, he saved us, (not because of works done by us in righteousness) , (but according to his own mercy) , by the washing of regeneration and renewal of the Holy Spirit, whom he poured out on us richly through Jesus Christ our Savior, (so that being justified by his grace we might become heirs according to the hope of eternal life) .
Titus 3:4-7 ESV
https://bible.com/bible/59/tit.3.4-7.ESV
Thank you for your kind comments Usman.
Yes, the campaign and the statistics it produced have revealed that the church in western societies has been entirely “leavened”. It is my prayer that those in these churches:
1. Pray to God to help them untangle themselves from the false doctrine they have embraced.
2. Commence reading their Bibles – from cover to cover.
3. Visit my blog and read all of the articles on it.
4. Ask questions.
5. At every point where error has been exposed, confess and repent to God and be thankful to Him (2 Tim 3:2) for His mercy and grace in helping you.
6. Separate yourself from any Christian who is supporting false doctrine by their apathy.
7. Remember the words below of Jesus Christ and of the Apostle Paul to help you determine if YOU need to apply this type of tenacity towards regaining your Salvation:
Matt 11:12
And from the days of John the Baptist until now the kingdom of heaven suffereth violence, and THE VIOLENT TAKE IT BY FORCE.
Phil 2:12
Wherefore, my beloved, as ye have always obeyed, not as in my presence only, but now much more in my absence, WORK OUT YOUR OWN SALVATION IN FEAR AND TREMBLING [that Satan might rob you of it].
Wonderful research Alan and I am shocked by the statistics you had shown in the post. Christians in Western countries like Australia, New Zealand, and Europe really need to think about the final salvation because only a few will get it. Thank you for such a true and real picture of Christians living in these countries. “Usman Raza (Co-founder of Christian Marketing Experts LLC)”.